PORTO CERVO beach towel, original seaside poster print, 91 by 183 cm
The PORTO CERVO beach towel laid flat on white
The PORTO CERVO beach towel spread on the sand
The PORTO CERVO beach towel laid out on the sand, photographed on the coast it was drawn from

41.1350° N 9.5350° E

PORTO CERVO

Porto Cervo did not exist before 1962. A consortium led by the Aga Khan bought a stretch of empty Gallura coast and built a resort from nothing, with an architectural code so strict it forbade straight lines and right angles. The result is a village that was invented whole and still refuses to look like it.

What was already here is the granite. Gallura is a granite country, and the wind has spent a long time sculpting the boulders along this coast into shapes that look deliberate and are not. They sit above water so clear the boats appear to be floating on nothing.

The umbrella pines were planted. The bay was not. The towel gives the rock the weight it deserves, because the granite will be here long after the marina is a historical curiosity.

A$139

First run · opening soon

Early access and first-run pricing when PORTO CERVO is released. No noise.


Palette
The towel
91 × 183 cm · velvet-soft printed face · absorbent cotton terry reverse · made to order
Care
Machine wash cold with like colours. Do not bleach. Tumble dry low. Never iron the printed face.
The mark
Nowhere on it. No logo, no label — the destination is the identity, exactly as a poster would carry it.

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